Healthy hair and protecting our environment are two crucial parts of our hair mission.
For this reason, our experienced hair color specialists use Oway Organic, Ammonia-free permanent coloring treatments. This innovative product line truly transforms the way we think about color by replacing ammonia and other harsh, damaging chemicals with natural, nourishing, and sustainable ingredients like Biodynamic Hibiscus, Organic Perilla, and Ethical Date + Illipe butters. These unique ingredients help retain your hair’s health and integrity and maintain your hair’s shine and structure.
Benefits
BUTTER-CREAM LIGHTENING
Our Butter-Cream Bleach turns a lightening service into a fragrant, pleasant and relaxing experience while respecting the hair fiber. Its not just a lightener, but a treatment that infuses softness and radiance without damaging the hair.
PERFECT COVERAGE OF GREY HAIR
Our hair color specialists' advanced formulas are extremely rich in pigment, and our color combines the safety of an ammonia-free formula with ingredients powerful enough saturate resistant white and grey hair.
IMPROVES THE QUALITY OF COLORED HAIR OVER TIME
An exclusive alchemy of color that improves hair fiber quality, making it shinier and silkier, treatment after treatment with improved pH.